Who We Are

Founded in 2012, Sympathy Brands is the trusted marketplace and technology company that provides consumers and businesses with end-of-life preparation, grief, condolences, and commemoration.

The Sympathy Brands family includes shiva.com, eCondolence.com and cemetery.com that help every step of the way through one of life’s most challenging moments.  Utilizing Sympathy Brand’s highly curated strategic partner network, businesses and consumers have access to best-in-class funeral homes, cemeteries, financial services firms, insurance companies, non-profits, food purveyors, memorial gifts, and caterers.

Sympathy Brands understands End of Life Matters™ and helps to make planning and fulfillment supportive, convenient and seamless.

Our Platforms

Management Team

  • Michael Schimmel
      Michael SchimmelCEO & Founder
    • Noah Sherry
        Noah SherryCOO
      • Evan Budin
          Evan BudinEVP Strategic Initiatives and Legal Affairs